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15:17
Getting Started with Your MAXCenter Profile for Success š
Welcome to REMAX! In this video, I provided a brief overview of MAXCenter and how to set up your profile for success. I emphasized the importance of favoriting key resources like learning and education, MAXEngage, and the U.S. Agent Resource Hub. I also walk you through updating your profile, ensuring your contact information is accurate, and adding social media links to enhance your online presence. Please make sure to take action on these steps to maximize your effectiveness in the REMAX network! Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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05:03
Welcome to the REMAX Agent Resource Portal! š
Hey everyone! In this video, Iām excited to introduce you to the REMAX Agent Resource Portal, where you can find all the essential tools and resources you need as a REMAX agent, including logos, social shareables, and national housing reports. I encourage you to explore the homepage for the latest news, marketing materials, and upcoming events tailored for agents and brokers. If you're new, be sure to check out the dedicated section for new agents, which has everything you could possibly need to get started. Remember to log in with your REMAX credentials and take some time each week to familiarize yourself with the resources available. Let's make the most of these tools together! Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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04:57
Maximizing Your REMAX Experience Join These Essential Facebook Groups! š
Hey everyone! In this video, I shared some fantastic Facebook groups that you can join to enhance your REMAX experience, including corporate groups like We Are REMAX and agent-focused groups such as REMAX Commercial and REMAX Media Moguls. I also highlighted two peer-to-peer groups that I manage: the Remax Creative Group, which focuses on marketing collaboration, and the Remax Tech and Tools group, aimed at sharing system and tool insights. If you decide to join these groups, please make sure to answer all the membership questions to help us manage the community effectively. I hope you find these resources helpful and look forward to seeing you in the groups! Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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05:27
REMAX URL Shortener Track, Customize, and Share Links
Inside your MAXCENTER account, there is a powerful URL shortener tool that allows you to track, customize, and share links. I will show you how to create short links, customize them, and get QR codes and stats. This tool is great for sharing links and it's branded, making it even better. I will also explain the importance of mobile-friendly links and how to use the URL shortener for various purposes. No action is requested from the viewers, but I encourage you to explore and have fun with the remax URL shortener. Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. kvCORE Master Course: https://socialmarketingnut.thrivecart.com/kvcore-master-course/ Social Marketing Club: https://socialmarketingnut.thrivecart.com/social-marketing-club/ Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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12:12
REMAX Hustle Commercials
Create your own branded REMAX Commercials using the remaxhustle.com toolbox! Reels, Stories, Shorts & YouTube videos! remaxhustle.com Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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08:56
Scheduling REMAX Commercial Reels in Meta
Scheduling REMAX Commercial Reels in Meta in 5 Easy Steps! Reels are getting a ton of exposure, did you know that you can make custom RE/MAX Commercials in Reels / Story format? Yes, you can! You can download all of them and then using Meta, can pre-schedule them allowing you to use your time wisely! Here are the 5 easy steps: Head over to remaxhustle.com - Click on Create your Commercials and add in your information & headshot! Choose "Select ALL" then "Create Videos" You will see the videos being made - Takes about a minute but then you will see ALL of the videos & different formats. I personally go to each video and Right click on video and "Save Video as" so I can easily save it into a Folder on my computer for easy organizing. I have a Commercials folder specifically for Story-Reels format which makes them easier to find later. Login to Meta Business Suite (where you can schedule content for your Facebook Page and Instagram) Click the Create "Reel" on the Top. This will walk you thru uploading the video and some fun editing such as choosing the thumbnail frame, adding Audio and even inviting a Collaborator (this options gives you more exposure)! If your office has an active Social account, add your office so your reel also goes to their account when they accept it! Once you have your video & description done you are ready to go ahead and Post it - Or schedule it into the future! We love prescheduling content like this! It allows us to free up our daily activities and not have to worry about "what can I post today". Go ahead and get yourself organized with a Content Calendar! Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/ Twitter: https://www.instagram.com/h3socialnut
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01:00
RE MAX + Photofy Explainer Video
Why should you join the RE/MAX | Photofy Subscription?
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05:26
My Top 5 R4 Tips & Advice
My Top Tips for R4!! Bring lots of business cards - write notes on the back of cards you get so you remember that conversation. When you get home - Send a video email - or email, as well as a personal note card to those agents referencing your conversation. I actually hang my cards on a board in my office and they are first for my referrals for their area. I know a lot of agents actually make a referral spreadsheet from the business cards they collect from the events they go to. Network - Network - Network - Go off by yourself and step out of your comfort zone to meet and have meaningful conversations with as many agents as you can! My first 5 years, I went to R4 solo and I was forced to sit with people I didn't know and network which was way out of my comfort zone but I can say I made incredible relationships because of this and when my agents started joining me, I let them know we would do dinner or something one night but other than that they would see me around because I see them all the time and this was my week to network with others. If it is your first R4 - Go to the New to R4 session and make sure to check out the Global exchange - it is pretty neat meeting agents from around the world - NOTE, be cautious of the drinks that are offered - they will get you drunk! hahahaha Speaking of drinks - keep it moderate, no one wants to be the agent that pukes or passes out at the end of the night. LOL Bring comfortable shoes, lip balm & lotion! I wear tennis shoes or flip flops. 20k steps a day is NO joke! Bring lip balm & lotion and I always buy the hydrating water (lots of them) - Vegas is super dry and these are your friends (but my hair LOVES Vegas) LOL I use a small cute backpack so I can bring a light sweater & power banks throughout the day, put your phone on power save mode to conserve your battery. Drink LOTS of water, water is your friend. The dry weather makes it super easy to get dehydrated! If your bringing swag - make it memorable, try to tie it into your location, make it lasting and make it small - it really stinks carrying crap around all week, walking 20k steps DAILY! Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/ Twitter: https://www.instagram.com/h3socialnut
Real Estate Marketing: Your Masterclass ...
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01:10:35
š„ Ignite2026: Annual Real Estate Business Planning Event š„
š Ready to make 2026 your BEST year yet? Join us for Ignite2026 ā a powerful business planning event just for real estate pros. Weāll map out your vision, nail down your numbers, and build a daily plan that fuels success. š Donāt waitāsecure your spot today and letās ignite your future!
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37:14
Google Forms Mastery: Boost Your Real Estate Business
Unlock the power of Google Forms to enhance your real estate operations in our dynamic workshop, "Google Forms Mastery: Boost Your Real Estate Business." This course is tailored for real estate professionals seeking efficient solutions for their daily tasks. Here's what you'll learn: Form Design Essentials: Create visually appealing and functional forms that cater specifically to real estate needs. Data Collection Techniques: Gather crucial information from clients, such as contact details, property preferences, and feedback, all in one place. Automation and Integration: Automate data entry and integrate forms with your CRM systems to streamline workflows and reduce manual errors. Response Analysis: Utilize built-in tools to analyze responses for better decision-making and improved client relations. Practical Applications: Apply your new skills in real-world scenarios, from organizing open houses to managing property inquiries and client follow-ups. Join us and transform how you manage information, communicate with clients, and make data-driven decisions in your real estate business with Google Forms!
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32:09
Using ChatGPT for your real estate business
Tired of content creation hangovers? Let ChatGPT write your real estate marketing goldmine! No more writer's block or late-night social media scrambles! In this video, we'll unleash the power of ChatGPT, the AI-powered text generator, to supercharge your real estate marketing and content creation. Get ready to discover: Content Creation on Autopilot: Craft captivating property descriptions, engaging blog posts, and social media magic in minutes. Lead Magnet Machine: Generate irresistible quizzes, ebooks, and landing page copy that turn browsers into buyers. AI-Powered Email Alchemy: Write personalized email campaigns that spark conversations and nurture leads. Personalized Property Pitches: Let ChatGPT tailor your listing descriptions to each buyer's unique desires. Say Goodbye to Writer's Block: Unlock a wealth of creative ideas for blog posts, video scripts, and even social media captions. This video is for you if: You're drowning in content creation deadlines. You struggle to find the right words to showcase your listings. You crave time-saving tools to boost your marketing efficiency. You're curious about the power of AI in real estate. So grab your coffee, ditch the writer's block, and get ready to: Write marketing materials that sing with ChatGPT's AI magic. Free up your time for what matters most - building relationships and closing deals. Become an AI-powered content creation mastermind. Hit that like button, subscribe, and ring the notification bell for more real estate tech hacks! Let's build your real estate empire, one AI-powered sentence at a time!
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33:47
Stop being a Secret Agent!!! Tips to enhance your digital footprint!
Stop being a Secret Agent!!! Tips to enhance your digital footprint! Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/ Twitter: https://www.instagram.com/h3socialnut
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33:59
Attract - Engage - Convert with your website!
Attract Engage & Convert with your website! You have a website - NOW WHAT? In this webinar we will give you plenty of tips for driving traffic to your website and other ways to use your website as a source of information, stay on brand to generate higher converting leads! Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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01:04:42
š„Thrive in 2025 Business Planning Eventš„
Join us for Thrive in 2025š„ ā a dynamic business planning event designed to set real estate agents up for success in the new year! š”āØ Whether you're just starting out or looking to level up, this is your chance to gain insights, set actionable goals, and learn from industry pros on how to take your business to new heights. What to expect: ā Strategic Planning Sessions ā Marketing & Tech Tips for 2025 ā Networking with Top Real Estate Pros ā Actionable Steps to Boost Your Business Start the year strong with a plan tailored to thrive in the competitive real estate market! Donāt miss out on this opportunity to set yourself up for success! š
Canva Quick Tips
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03:40
Create a Faceless reel for Halloween inside Canva
Create a Faceless reel for Halloween inside Canva Get the Canva Template here https://www.socialmarketingnut.com/post/creating-a-hallween-faceless-reel-inside-cava Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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01:44
Canva - Creating Faceless Reels
In this video I show you how easy it is to vreate a faceless reel inside Canva. This example is for the Holidays. Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by kvCORE, Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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05:38
CANVA - Basics for real estate professionals - Let's get designing!
Just getting started with Canva? Letās review your dashboard and get creative using a template! Did you know Canva has a free version? In this video we will go over your main dashboad, your brand kits, fonts and get started using a template Canva already has pre-made and add our logo and change the font to make it our own creation for social media! Read full article here: https://www.socialmarketingnut.com/post/canva-basics Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/ Twitter: https://www.instagram.com/h3socialnut
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23:52
Using canva for your real estate business
Join Heather as she reviews using Canva for your real estate business! We will cover Free vs Pro Setting up your Brand Kit Searching and using templates - Jump in and start designing! We will do a designs from templates, create seasonal videos with audio and so much more! Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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04:58
Creating Multiple forms of Content from one question
Not sure what content to create? In this video, I will show you how you can create multiple forms of content from ONE question! This gives you content for social, your website and your email newsletters! Stop overthinking your content and answer the questions you receive every single day! This is evergreen content that you can reuse year after year! Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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03:23
Create Faceless Reels inside of Canva for local weekend events!
Hey everyone! Have you considered promoting weekend events through faceless reels? I found a great way to create engaging content using Canva for Instagram reels & stories. In this video I will show you how to customize videos for different events and schedule them for posting. Check it out for some creative event promotion ideas! Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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01:08:50
Canva Basics Setting up templates for listings / social
Let's dive into Canva! Review of Free vs Pro, Brand Assets and then dive into creating templates for your listings and social! You will get a sneak peek into Heather's Canva as well as Bri's to see how we use Canva for our social designs!
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04:55
Canva - Create multiple content for my Monthly Market Snapshot Reports
Create multiple content for my Monthly Market Snapshot Reports! In this video you will see how I create a Graphic, YT video and a reel from the same data each month for Market Snapshot reports. These are used for social media posts, website Blogs as well as added to our monthly newsletters! Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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04:38
Canva - Repurposing Content by resizing into a different format
Canva - Repurposing Content by resizing into a different format In this video I am going to show you how I take my Home Maintenance graphics and resize into Reels. By making a few adjustments, I now have 40 Reels made from content I already had! For more tips, visit my blog https://www.socialmarketingnut.com/blog Heather H Holliday is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, kvCORE, CHIME CRM, Megaphone, Photofy, YouTube, BombBomb, Mailchimp, and Constant Contact. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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06:55
Create custom video header for your website inside Canva
I demonstrate how to create a personalized video header for our Bold Trail website using Canva. I guide you through selecting the right video size, adding elements like Coastal Christmas, and editing the video for optimal display. Remember to upload the video to YouTube and integrate it into our website using MaxTech. No audio is needed for the header. Let's enhance our website with a unique video header together! Heather H Holliday, Your Social Marketing Nut is well-versed in all RE/MAX tools and has an extensive working knowledge of Canva, BoldTrail, MAXTECH Powered by BoldTrail Lofty CRM, YouTube, BombBomb, Mailchimp, Constant Contact and many other marketing and website platforms. Additionally, she has been a mentor coach for training programs with Tom Ferry, Brian Buffini, Craig Proctor, and several others. Heather's goal is to work with agents to create an online marketing plan that they can put into action to take their business to the next level. Her approach is to help agents work smarter, not harder, through personalized training and support. Social Marketing Nut Visit Our Website: www.socialmarketingnut.com Facebook: https://www.facebook.com/H3SocialNut Instagram: https://www.instagram.com/socialmktgnut/
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2025 RE/MAX Advertising Campaign
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00:31
RE/MAX TV Commercial 16x9 (:30) - There for You 2025
Building trust takes more than words ā it takes action. Discover why RE/MAX agents are voted the #1 most trusted* in real estate. *Voted most trusted Real Estate Agency brand by American shoppers based on the BrandSparkĀ® American Trust Study, years 2022-2024, and 2019.
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00:16
RE/MAX TV Commercial 16x9 (:15) - There for You 2025
Building trust takes more than words ā it takes action. Discover for yourself why RE/MAX agents are voted the #1 most trusted* in real estate. *Voted most trusted Real Estate Agency brand by American shoppers based on the BrandSparkĀ® American Trust Study, years 2022-2024, and 2019.
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00:16
RE/MAX TV Commercial 16x9 (:15) - Trophy 2025
At RE/MAX, it's not about the trophies on our shelves ā it's about the trust we built with our clients.
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00:16
RE/MAX TV Commercial 16x9 (:15) - Handshake 2025
Real estate clichĆ©s? We've seen them all. But trust isn't about what you see ā it's about what we do. That's why RE/MAX agents have been voted the most trusted* in real estate. *Voted most trusted Real Estate Agency brand by American shoppers based on the BrandSparkĀ® American Trust Study, years 2022-2024, and 2019.
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00:15
RE/MAX TV Commercial 9x16 (:15) - Overload 2025
Homebuying can feel overwhelming, that's why you need a trusted guide. RE/MAX agents help you make confident, informed decisions every step of the way.
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00:15
RE/MAX TV Commercial 4x5 (:15) - Overload 2025
Homebuying can feel overwhelming, that's why you need a trusted guide. RE/MAX agents help you make confident, informed decisions every step of the way.
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00:15
RE/MAX TV Commercial 1x1 (:15) - Overload 2025
Homebuying can feel overwhelming, that's why you need a trusted guide. RE/MAX agents help you make confident, informed decisions every step of the way.
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00:17
RE/MAX TV Commercial 9x16 (:15) - AI 2025
Real estate needs more than algorithms ā it needs heart. A RE/MAX agent brings trust, insight, and a human touch to every decision.
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00:17
RE/MAX TV Commercial 4x5 (:15) - AI 2025
Real estate needs more than algorithms ā it needs heart. A RE/MAX agent brings trust, insight, and a human touch to every decision.
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00:17
RE/MAX TV Commercial 1x1 (:15)- AI 2025
Real estate needs more than algorithms ā it needs heart. A RE/MAX agent brings trust, insight, and a human touch to every decision.
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The Tom Ferry Podcast Experience
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51:28
How to Win Probate Listings & Network with Attorneys
Are probate listings the right niche for you? Theyāre not for everyone, but if an EXTRA 30-40 deals every year sound appealing, you canāt afford to pass them up. Long Beach agent Paige Fingerhut Charnick has a goal of 600+ probate deals over a 15-20-year period, and sheās right on track to reach it. In this episode of the Tom Ferry Podcast Experience, Tom talks with Pagie about her strategies for winning probate listings, how she got into the business, and the real value of conquering such a niche lead pillar. Youāll learn: The pros and cons of working probates The two main ways to win more probate business How to network with attorneys by speaking their language A powerful referral strategy Donāt miss this one. Watch the episode, decide if probate listings are your next business pillar, and then plug in Paigeās strategies to start winning more deals.
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21:47
How to Use 1031 Exchanges to Unlock More Listings
Have you ever wondered how to use 1031 exchanges to win more listing opportunities? If you havenāt, then youāre missing out big time! This is one of real estateās most powerful money makers, but most agents donāt even seem to know about it. Russell Marsan of IPX 1031, which does over 70% of the 1031 exchanges in the country. Heās been teaching agents how to use 1031 exchanges for over 29 years, and in this episode of the Tom Ferry Podcast Experience, heās teaching you! Youāll discover: What is a 1031 exchange? Why theyāre such a hidden gem for real estate agents How to use 1031 exchanges to generate more listing opportunities If youāve been looking for that missing piece in your listing attraction strategy, this is it! Watch or listen now!
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18:10
Redefining Success: Building a Business Without Breaking Your Marriage
Can you build a thriving real estate business and a fulfilling personal life? Matt Farnham says yes ā if you design it intentionally. In this powerful episode, @TeamFarnhamLV top-producing team leader and founder of One Life Retreat, shares his journey from burnout to balance. After years of being āalways on,ā Matt realized success meant nothing if it cost him his family. Today, he helps other high-performing agents and their spouses create alignment, set boundaries, and thrive together ā in business and at home. What Youāll Learn: Why success doesnāt have to be āeither/orā ā you can win at work and at home How intentionality and boundaries create freedom, not limits The real cost of success ā and how to avoid paying it in regret This conversation is for every agent chasing growth but craving balance. š” Learn more about how Tom Ferry Coaching helps agents build scalable success ā without sacrificing what matters most: https://www.tomferry.com/free-coaching-consultation/
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35:21
How to Use AI Search to Sell 10X More Real Estate
AI search is the future of real estate. Itās the future of SEO in general. More buyers and sellers are asking ChatGPT who the best agent in their area is, and when they do, you want to make sure it sings your praises. In this episode of the Tom Ferry Podcast Experience, Iām talking with Coach Paul Sanford, who is not only a powerful leader with over 22 years of experience but a pioneer in the world of AI search. Heās showing you exactly how to use AI search to sell more homes and position yourself as the leader of your market. The future is here. Those who adapt first will sell millions of dollars of real estate. The ones who donāt will regret not acting sooner. Listen to Paulās advice, follow the steps, and dominate AI search in your market!
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52:22
How Josh Altman Built a Multi-Billion-Dollar Business from Nothing
You probably know Josh Altman from Million Dollar Listing. Heās the top 1% of the top 1% real estate agents in the world, with over $9B in sales over his career. But before he became an international icon, Josh was a regular agent trying to navigate the industry. In this special episode of the Tom Ferry Podcast Experience, the worldās #1 real estate coach talks with the worldās top celebrity agent about the real strategies behind his rise. Youāll get: The secret branding strategies that built Josh Altmanās business A glimpse into the real grit and mindset behind the highlight reel The foundational steps for starting out Whether youāre a new agent or an experienced pro, you can follow the exact plays that Josh Altman used and replicate his success. Want to dive even deeper into Josh Altmanās strategies? He and Tom are hosting a webinar that you donāt want to missā¦ The $9B Game Plan webinar happens live on October 22! Register today for free:https://www.tomferry.com/webinar-registration-oct-q4-2025/
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27:45
The Real Estate Q&A That Agents Need This Q4
Welcome to the real estate Q&A that every agent needs this Q4. After the recent Success Summit, Tom Ferry received hundreds of questions from high-performing agents on the front lines of todayās market. In this podcast episode, heās answering some of those questions for you. These are likely the same challenges youāre facing right now, with practical strategies to help you win. Youāll get advice from the worldās #1 coach on: The best new tech and tools for agents to adopt right now Why some popular content trends can hurt your brand more than help it How to leverage Google Maps to raise your price point The first steps for agents who are retiring or planning to leave the business Secrets for successful cold outreach This is a real estate Q&A designed to give you clarity, confidence, and direction so you can finish the year strong and enter the next with unstoppable momentum. Watch now, take notes, and put these strategies into action. š Finish 2025 strong with The Appointment Engineālive bi-weekly training with Tom Ferry on the system to set 100 appointments before yearās end. Join Tomās free live webinar with Matthew Ferry on September 30 to learn more: https://www.tomferry.com/webinar-registration-sep-q3-2025/ š Resources mentioned in this episode: -Tom Ferry TEAM Coaching clients can access all Success Summit slides and recordings in Tom Ferry Learning here: https://learning.tomferry.com/#/resources/?_sort=Name&tags=0ec95e03-5add-4d28-b32b-049eecb6dac5 -If you are not a Tom Ferry Coaching member, you can still get Summit OnDemand along with all the presentation slides: https://store.tomferry.com/products/ondemand-summit-2025 -Get Meredith Fogle's Listing Strategy playbook: https://www.tomferry.com/agent-tools/listing-strategy-offer/
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27:45
Building a Valuable Brand with Gary Vaynerchuk
If youāre a real estate agent who wants to build a valuable brand but youāre afraid of making content, you need to hear thisā¦ Tom Ferry talks with advertising superstar Gary Vaynerchuk @garyvee about his mind-blowing advice for creating a brand that stands out over the competition. Youāll learn Garyās secrets for offering more value, increasing your exposure, and leveraging Instagram like a natural. Learn the strategies, use the tools, and watch your brand grow. Watch it now!
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05:37
5 Minutes of the Best Real Estate Advice from Top Experts
Have you ever wanted to get the best possible advice from some of real estateās top experts? Well, youāre in luck. On this extra short episode of the Tom Ferry Podcast Experience, Tom asks his brother, Patrick Ferry @PatrickFerryCoach and his brother-in-law, Ron Cronin for their best advice to agents working in todayās market. Patrick and Ron are both powerhouse coaches who also run their own thriving real estate businesses. They practice what they preach, and thatās why theyāre able to dominate in any market. In less than six minutes, youāll learn: How to turn knowledge into confidence What it takes to stop complicating simple things The secret to instantly establishing yourself in a new market Watch or listen now!
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39:12
Perseverance Principles: Overcome Your Past to Claim Your Future
This episode discusses sensitive topics that may be distressing for some individuals. If you are ideating suicide, please reach out to the National Suicide Prevention Lifeline at 988 for 24/7 support. True confidence isnāt a mask. Itās not about faking strength or pretending youāre okay. Itās about becoming unshakable in the face of lifeās hardest momentsāand learning how to rise every time you fall. JJ Mazzo, Senior Mortgage Banker and EVP with CrossCountry Mortgage, is recognized as one of the nationās top mortgage professionals. Today, heās a leader who radiates confidence, consistency, and calm under pressure. But his journey here was forged in fireāthrough deep personal challenges, moments of despair, and battles with his own past. In this powerful episode of the Tom Ferry Podcast Experience, Tom sits down with JJ to unpack his new book, āPerseverance Principles: How to Unlock Confidence, Consistency, and Wealth Under Pressure.ā Together, they explore: Exercises to work through hidden trauma that quietly shapes your choices and limits your potential The key principles that turn pressure into power How to create authentic confidence when life throws you curveballs Whether youāre in the middle of a personal storm or preparing for the challenges ahead, these principles will equip you to stand taller, lead with authenticity, and create a future youāre proud of. Watch or listen now!
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09:39
3 Authentic Follow-up Tactics for Setting More Appointments
3 Authentic Follow-up Tactics for Setting More Appointments | Tom Ferry Podcast Experience Authentic follow-up ā thatās how you set more appointments. If youāre in your head, spewing commission breath, or trying too hard, people are going to tell. So, how do you make sure that you show up to the phone every single day prepared, relaxed, and on your A-game? Thatās what Tom and his brother, Matthew Ferry @MatthewFerry are talking about in this episode of the Tom Ferry Podcast Experience. Youāll learn three authentic follow-up tactics that will help you set more appointments without ever making the conversation awkward. Because when you approach every conversation with authenticity, people actually want to work with you! This is a quick, tactical episode that you need to watch before your next prospecting call. So watch it now, take notes, and commit to more authentic follow-up! ------------ Interested in a FREE Coaching Consultation? Click Here: https://bit.ly/TFfcc For the majority of my life, Iāve been passionate and dedicated to changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10! ------------ Let's Connect: Website - https://TomFerry.com Facebook - https://facebook.com/TomFerry Instagram - https://instagram.com/TomFerry Twitter - https://twitter.com/TomFerry Podcast - https://TomFerry.com/Podcast Events - https://www.tomferry.com/events _____ You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
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Podcast | Today with Jared James
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01:20:31
Live with Glennda Baker Talking Zillow Lawsuit and Making Videos | Today with Jared James Ep. 138
On this episode I sit down with the queen of real estate video, Glennda Baker, to talk about the recent lawsuit against Zillow and what it means and talk about her process making videos and how she started. Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usageĀ of the tools you provide, check out StackWrap now by going toĀ www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, brokerages, and even 1-on-1 Coaching - we canāt wait to have you in our community! Chapters: 00:00:00 Intro 00:04:30 The Zillow Lawsuit: Breakdown & RESPA Violations 00:09:16 Glennda's History with Zillow (Agent Advisory Board & The 2018 Meeting) 00:14:48 The Data Problem: Follow-Up Boss, The Super App, and "We Paid Them to Access Our Data" 00:19:07 Ad 00:20:29 "They're Bullying Us": Steering, Scoring, & Agent Liability 00:29:30 The "App Store-ification" of Real Estate (Tinder vs. eHarmony) 00:36:11 Ad 00:38:05 Stealing Your Data (Inspections, Disclosures) & The "Genius" of the Abusive Relationship 00:43:20 Glennda's Prediction: Agents Will Be Sued Next 00:46:16 This is an Opportunity for Agents to Curate the Narrative 00:49:28 The Queen of Video: Glennda's Origin Story (The Tipping Point) 00:55:23 Nerves, Authenticity, & Why "Relatable" Videos Win 00:58:42 Visibility Over Virality; 2026 is About "Findable" vs. "Followed" 01:02:54 Ad 01:04:32 Glennda's Content Process & Using AI for Findability 01:11:25 Rapid Fire: The All-Female Team & Live Events 01:17:10 How to Follow Glennda (and Dancing for Alzheimer's) 01:18:29 Outro
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01:41:04
Gov't Shutdown's Housing Impact & Why Brand Matters More Than Ever | Today with Jared James Ep. 137
On this episode we talk about the government shutdown's effect on housing, why so many sellers are taking their houses off the market, why brand matters, a little bit of Christmas and so much more! Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usageĀ of the tools you provide, check out StackWrap now by going toĀ www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, brokerages, and even 1-on-1 Coaching - we canāt wait to have you in our community! Chapters: 00:00:00 Intro 00:00:45 The Matthew McConaughey Effect: Stop Putting People in Boxes 00:03:30 Gary Vee Was Right: You Have to Give "All of It" 00:07:00 Why "Real Estate Trainer" Isn't My Brand (There's Only One Me) 00:11:30 The Thesis: The Niche is YOU 00:13:45 Ad 00:15:07 Jared's Starbucks Neurosis 00:16:15 Linda Takes Over: The "Planning for 2026" Training 00:22:45 Why Long Business Plans are a "Waste of Time" 00:28:10 A Simpler Plan: Goals, Appointments, & Hobbies 00:33:15 "Simple is Not Easy" vs. "Uncomfortable" 00:35:45 What to Do When You Fall Off (The Community/Church Analogy) 00:41:40 Are Solo Agents Done? (Stop Labeling) 00:44:40 Why 10-Year Goals are Arrogant "Bull Crap" 00:49:10 The Difference Between a "Goal" and a "Dream" 00:52:15 The Government Shutdown's Effect on Housing 00:55:00 The REAL Housing Crisis: Expiring Rate Locks 00:57:43 Ad 00:59:36 Don't Multitask: Your IQ Drops 30 Points 01:00:15 Sellers De-Listing? It's an Expectation Problem 01:04:00 "You Were Too Thirsty" (The Prison Ministry Analogy) 01:08:00 The "Goal" of a Listing (It's Not Always to Sell) 01:10:00 "Every Seller Thinks It's 2023" (The 62-Year-Old Single Lady) 01:13:30 A "Compliant" Tool to Price-Test Listings (FirstUp) 01:17:30 "No Problem Too Big for Government to Solve" 01:21:00 The SICKENING Human Cost of the Shutdown ("It's All of Them") 01:25:00 "This is so dumb" (Stories from the Grocery Store) 01:27:00 The Great Christmas Music Debate (Nat King Cole vs. Feliz Navidad) 01:30:00 Favorite Holiday: Thanksgiving 01:31:03 Ad 01:33:12 Thanksgiving (Pt. 2) & Turning 40 01:35:15 How Old is Jared? (The Human Calculator) 01:37:00 The "Picnic" vs. "Barbecue" Debate 01:38:30 The Mind-Reading Pin Number Guy 01:40:00 Outro: Little Timmy & The Picnic Basket
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29:16
Powerful Executives Form Group to Hold NAR Accountable | Today with Jared James Ep. 136
A group of 15 powerful real estate executives have formed a group to hold NAR accountable and not allow for the status quo that led to the groundbreaking lawsuit last year that cost them millions and rocked the industry. Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usageĀ of the tools you provide, check out StackWrap now by going toĀ www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, brokerages, and even 1-on-1 Coaching - we canāt wait to have you in our community! Mark your calendars for Thursday, November 6 - I will be going live on my Facebook to get ready for 2026!! Chapters: 00:00:00-00:01:32 Intro and Setup 00:01:32-00:03:40 Why This Episode Matters for Every Realtor 00:03:40-00:04:48 How the Pro-Agent Group Formed and Whoās Involved 00:04:48-00:06:11 Ad 00:06:11-00:08:40 The Inside Story of Dan Duffy and the Accountability Push 00:08:40-00:10:49 Why Brokers Are Frustrated and Whatās at Stake 00:10:49-00:12:43 Ad 00:12:43-00:14:35 The āHurricane Rainbandsā Metaphor and What It Means for NAR 00:14:35-00:17:07 The Legal Risk of the Three-Way Agreement 00:17:07-00:18:45 Ad 00:18:45-00:20:33 Transparency and Accountability in NAR Leadership 00:20:33-00:22:55 The Bloated Balance Sheet and Spending Concerns 00:22:55-00:24:04 Ad 00:24:04-00:26:52 The November 15 Deadline and Why It Matters 00:26:52-00:28:32 How Members Can Create Real Change 00:28:32-00:29:16 Closing Thoughts
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52:26
Compass Just Became the Largest Real Estate Company in History | Today with Jared James Ep. 133
With the recent news of Compass buying Anywhere, which includes Century 21, Coldwell Banker, ERA and others, they've become the biggest real estate company in history. What does it mean for Zillow, NAR, consumers and you? Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usageĀ of the tools you provide, check out StackWrap now by going toĀ www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, brokerages, and even 1-on-1 Coaching - we canāt wait to have you in our community! Chapters: 00:00:00-00:02:30 Intro 00:02:30-00:07:15 What Happened Today in Real Estate 00:07:15-00:11:48 Year of Mergers & Acquisitions 00:11:48-00:13:19 Ad 00:13:19-00:18:30 Why Compass is buying Anywhere 00:18:30-00:24:33 Debt, Apollo, and Control 00:24:33-00:27:00 Ad 00:27:00-00:32:15 Deal Details & Valuation 00:32:15-00:39:01 AI, Technology & Scale of 340k Agents 00:39:01-00:40:39 Ad 00:40:39-00:45:20 Impact on Zillow, Lawsuits & MLS 00:45:20-00:50:15 Pre-market Listings & Industry Changes 00:50:15-00:52:26 Closing Thoughts & Q&A Setup
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01:17:32
The Big Beautiful Bill's Effect on Real Estate/A New Lawsuit | Today with Jared James Ep. 132
On this episode, we talk in-depth about a brand new class action lawsuit filed against the Real Estate industry and go over what the potential tax implications are from the "Big Beautiful Bill". If you haven't gotten your tickets to the LAST Jared James Advance happening on Sept 18-19 in Orlando, FL, just go to www.jaredjamestoday.com/advance Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usageĀ of the tools you provide, check out StackWrap now by going toĀ www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, brokerages, and even 1-on-1 Coaching - we canāt wait to have you in our community! Chapters: 00:00:00-00:06:54 Introduction and Travel Tales 00:06:54-00:13:47 Zillow's Ban on Private Exclusive Listings 00:13:47-00:15:17 Ad 00:15:17-00:22:28 The Compass Controversy and Industry Reactions 00:22:28-00:29:00 Navigating Innovation and Regulation in Real Estate 00:29:00-00:31:27 Ad 00:31:27-00:40:42 Legal Challenges and the Future of Commissions 00:40:42-00:43:58 The Negotiation Landscape in Real Estate 00:43:58-00:45:35 Ad 00:45:35-00:51:39 Political Dynamics and Real Estate Legislation 00:51:39-01:00:48 Key Wins in Recent Legislation 01:00:48-01:01:52 Ad 01:01:52-01:13:55 The Future of Real Estate and Economic Implications 01:13:55-01:17:32 Outro
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01:12:46
Compass Executive Talks the Zillow Lawsuit & Gives His Side | Today with Jared James Ep. 131
On this episode, I sit down with Rory Golod, the President of Growth & West Region at Compass, and we talk about the accusations many in the real estate industry are making towards his company and give more details about their lawsuit against Zillow. If you haven't gotten your tickets to the LAST Jared James Advance happening on Sept 18-19 in Orlando, FL, just go to www.jaredjamestoday.com/advance Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usageĀ of the tools you provide, check out StackWrap now by going toĀ www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, brokerages, and even 1-on-1 Coaching - we canāt wait to have you in our community! Chapters: 00:00:00ā00:03:04 Introduction and Background of Rory Gollid 00:03:04ā00:06:05 The Role of Clear Cooperation in Real Estate 00:06:05ā00:08:56 Innovative Marketing Strategies in Real Estate 00:08:56ā00:12:05 The Three-Phase Marketing Approach Explained 00:12:05ā00:13:51 Challenges with NAR and MLS Regulations 00:13:51ā00:15:21 Ad 00:14:58ā00:17:56 Homeowner Choice and Market Dynamics 00:17:56ā00:20:53 The Impact of Pre-Marketing on Sales 00:20:53ā00:24:04 Compass's Approach to Agent Support and Innovation 00:24:04ā00:30:35 Conclusion and Future Outlook 00:30:35ā00:33:02 Ad 00:33:02ā00:33:57 Conclusion and Future Outlook (cont.) 00:33:57ā00:40:13 The Fragmentation of the Real Estate Industry 00:40:13ā00:41:58 Competition and Innovation in Real Estate 00:41:58ā00:43:36 Ad 00:43:36ā00:49:54 Competition and Innovation in Real Estate (cont.) 00:49:54ā00:56:18 The Role of Technology and AI in Real Estate 00:56:18ā00:56:24 Misconceptions and the Future of Real Estate 00:56:24ā00:57:28 Ad 00:57:28ā01:10:16 Misconceptions and the Future of Real Estate (cont.) 01:10:16-01:12:46 Outro
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01:09:56
How to Achieve Balance & Contentment/Why We Are Ending the Advance | Today with Jared James Ep. 130
On this episode, Jared and Linda recount a crazy sex trafficking story that recently occurred, talk through how to manage some sense of balance when you have a lot going on, and go into detail on why Jared decided to make this year's Advance the last one. For tickets and info on the last Jared James Advance, please visit jaredjamestoday.com/advance! Our Partners Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usageĀ of the tools you provide, check out StackWrap now by going toĀ www.stackwrap.com Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, brokerages, and even 1-on-1 Coaching - we canāt wait to have you in our community! Chapters: 00:00:00ā00:00:21 Intro 00:00:21ā00:06:08 The Whirlwind of Travel 00:06:08ā00:06:59 Reflections on Life and Safety 00:06:59ā00:08:30 Ad 00:08:30ā00:15:18 Reflections on Life and Safety (Cont.) 00:15:18ā00:17:56 The Dark Reality of Human Trafficking 00:17:56ā00:20:23 Ad 00:20:23ā00:27:28 The Importance of Presence in Relationships 00:27:28ā00:28:59 Intentionality in Love and Family 00:28:59ā00:30:36 Ad 00:30:36ā00:33:30 Intentionality in Love and Family (Cont.) 00:33:30ā00:34:53 The Value of Giving and Life's True Riches 00:34:53ā00:39:03 The Value of Freedom Over Wealth 00:39:03ā00:44:10 Redefining Happiness and Success 00:44:10ā00:46:07 Life Lessons on Appreciation and Care 00:46:07ā00:52:10 Transitioning from the Advance 00:52:10ā00:53:19 Embracing Change and New Beginnings 00:53:19ā00:54:25 Ad 00:54:25ā01:09:01 Embracing Change and New Beginnings (Cont.) 01:09:01-01:09:56 Outro
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01:42:33
What You Need to Know About Today's Market w/David Childers | Today with Jared James Ep. 129
On this episode, I sit down with David Childers, from Keeping Current Matters, and go deep into how he became the person running one of the most influential companies that keep us all up to date on the real estate market and where he sees real estate going in the near future. For information and tickets to our last-ever Jared James Advance, please visit jaredjamestoday.com/advance! Our Partners: Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usageĀ of the tools you provide, check out StackWrap now by going toĀ www.stackwrap.com. Jared James Academy: If you are an agent, a broker, or a team leader who knows your agents would benefit from ongoing training with Jared James, did you know you could join Jared James Academy for as little as $99/month? Visit jaredjamestoday.com/academy to learn more about your options for individuals, teams, brokerages, and even 1-on-1 Coaching - we canāt wait to have you in our community! Chapters: 00:00:00-00:02:58 Introduction and Industry Insights 00:02:58-00:06:00 The Importance of Confidence in Real Estate 00:06:00-00:08:55 Traveling and Speaking: The Road Life 00:08:55-00:11:51 Preparing for Speaking Engagements 00:11:51-00:14:57 The Gift of Sharing Knowledge 00:14:57-00:17:49 Finding Passion in Work 00:17:49-00:20:56 David's Journey into Real Estate 00:20:56-00:34:00 The Evolution of KCM and Market Insights 00:34:00-00:35:04 Ad 00:35:04-00:39:21 The Evolution of Real Estate Education 00:39:21-00:43:34 Building KCM: A Journey of Growth 00:43:34-00:51:02 COVID-19: A Catalyst for Change in Real Estate 00:51:02-00:58:00 Current Market Dynamics: Understanding the Landscape 00:58:00-01:02:31 Ad 01:02:31-01:08:10 Future Trends: Equity and Rental Markets 01:08:10-01:11:14 The Future of Mortgage Rates 01:11:14-01:14:50 Understanding Market Influences on Rates 01:14:50-01:18:49 The Affordability Crisis 01:18:49-01:22:00 Changing Buyer Dynamics 01:22:00-01:23:36 Ad 01:23:36-01:29:53 Innovative Solutions for Homebuyers 01:29:53-01:30:02 Understanding Debt in Real Estate 01:30:02-01:40:22 KCM Playbooks: A Resource for Agents 01:40:22-01:42:33 Outro
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03:10:37
Talking Entrepreneurship, AI & More w/ Dan Stewart & Max Fitzgerald | Today with Jared James Ep. 128
In this episode, I have one of the most detailed conversations we've ever had on this podcast about entrepreneurship and so much more. There are lots of laughs and even more wisdom dished out. Our Partners StackWrap: If you are a broker or team leader and want to consolidate your tech stack into one easy-to-use platform to maximize your agents' adoption and usageĀ of the tools you provide, check out StackWrap now by going toĀ www.stackwrap.com Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all-new heights! Schedule a consult today! Chapters: 00:00:00-1:34 Intro 1:34-19:09 Fitness Journey and Personal Growth 19:09-47:22 Entrepreneurial and Business Insights 47:22-49:48 Ad 49:48-1:03:13 Learning What To Do and What Not To Do 1:03:13-1:28:25 StackWrap Origin and Goals 1:28:25-1:40:46 Zillow Fires Back at Homes.com 1:40:46-2:17:41 AI and Technological Advancements 2:17:41-2:18:45 Ad 2:18:45-2:20:02 Authenticity, Entertainment, and Personal Interests 2:18:45-2:28:21 Ideal Date Night 2:28:21-2:45:10 Favorite Comedian 2:45:10-2:49:03 Max Was on House Hunters! 2:49:03-3:00:02 Guilty Pleasures 3:08:09-3:10:37 Outro
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47:03
The New York Times Promotes Misinformation About Real Estate | Today with Jared James Ep.127
On this episode, I break down a recent podcast done by New York Times real estate reporter Debra Kamin where she spreads complete misinformation about the recent settlement and the real estate industry as a whole. Our Partners Privy: Work more effectively with professional investors, build a steady flow of leads, and secure a more stable stream of commissions. Visit privy.pro/jaredjames for an exclusive offer! Mosaik: Your sidekick for streamlining operations to empower you as an agent and run a fully transparent process that brings your buyer and seller into the transaction with you. Let mosaik.io take your business to all new heights! Schedule a consult today! Chapters: 00:00:00-1:32 Intro 1:32-2:19 Addressing Misinformation in Media 2:19-2:42 Inaccuracies in Reporting 2:42-2:59 Understanding the Role of a Reporter 2:59-3:29 Misrepresentation of Real Estate Terms 3:29-4:16 Discussion on Settlement Expectations 4:16-5:47 Clarifying Misconceptions about the Settlement 5:47-6:07 Settlement Misunderstandings 6:07-6:31 Misinterpretation of Settlement Goals 6:31-6:59 Transparency vs. Price Fixing 6:59-7:44 Arguments Against Industry Practices 7:44-8:45 Market Dynamics and Commission Rates 8:45-9:52 NAR Monopoly Discussion 9:52-11:55 Competition in Real Estate 11:55-12:22 Misconceptions about Agent Compensation 12:22-12:48 Post-Settlement Changes 12:48-13:39 Transparency in Real Estate Transactions 13:39-15:14 Double Standards in Industry Critique 15:14-16:26 Misunderstanding of Market Dynamics 16:26 17:42 Journalistic Standards and Ethics 17:42-18:49 Misrepresentation of Settlement Details 18:49-21:06 Ad 21:06-22:54 Anecdotal Evidence in Reporting 22:54-24:18 Misconceptions about Realtor Usage 24:18-25:39 Realtor Independence and Sales 25:39-26:46 Settlement Goals and Misinterpretations 26:46-29:00 Contradictions in Arguments 29:00-30:13 Frustrations with New Rules 30:13-31:20 Critique of Reporting Standards 31:20-33:47 Ad 33:47-35:02 Critique of Interview Practices 35:02-35:29 Free Market Principles in Real Estate 35:29-37:40 Arguments Against Fixed Commissions 37:40-38:34 Critique of Market Perceptions 38:34-40:24 Misunderstanding of Market Forces 40:24-41:18 Entitlement in Real Estate Access 41:18-43:09 Critique of Buyer Agent Practices 43:09-44:49 Critique of Journalist Credibility 44:49-47:01 Outro
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Social Media Strategy for Real Estate Ag...
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02:36
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This clip is from my keynote at the ERA Real Estate Convention, and itās a message every agent needs to hear in 2025. If youāve ever thought itās too late or youāre too old to compete online, I want you to know this: youāre not too late and youāre not too old. There is a huge opportunity right now to stand out in what I call the sea of sameness in real estate marketing. In this keynote moment, I share why itās time to become the lighthouse in your market, how to use your brand assets to rise above generic content, and why social media is rented ground. We also dig into what it really means to own your content, build your database, and create a strategy that goes with you no matter what platform changes. Chapters 00:00 Introduction: It's Not Too Late 00:13 Standing Out in Real Estate Marketing 00:39 The Importance of Content and Social Media 00:52 Building Your Own Platform 01:22 Creating a Content Strategy 01:33 Building and Utilizing Your Database 01:48 Overcoming Content Overwhelm 02:10 The Evolution of Social Media If youāre ready to simplify your strategy, get consistent, and build a content plan that works in 2025 and beyond, this message will help you refocus on what really matters. š¤ Want to book me to speak at your next event? Visit https://katielance.com/speaking š Resources: š Join the #GetSocialSmart Academy: https://katielance.com/academy š Download my free content grid: https://katielance.com/contentgrid š Purchase my 18-month social media planner on Amazon: https://www.amazon.com/GetSocialSmart-18-Month-Social-Planner-Estate/dp/B0D7SBKJ8T/ šŗ Subscribe to my channel: https://www.youtube.com/@KatieLance/ ā¤ļø Let's connect! https://www.instagram.com/katielance/ #RealEstateMarketing #RealtorTips #StandOutOnline #ContentStrategy2025 #KatieLance
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04:31
Youāre Not Too Late and Not Too Old Real Estate Marketing Advice From My ERA Keynote | Katie Lance
If you want to start 2026 ahead of the competition, now is the time to plan. In this video, Katie Lance shares a simple, practical framework to help real estate agents, entrepreneurs, and small business owners map out their business goals, content strategy, and marketing plan for the new year. Youāll learn how to review what worked in 2025, set clear revenue goals, choose monthly marketing themes, and build pillar content you can repurpose across YouTube, Instagram, TikTok, and more. Katie also shares her proven batching system for staying consistent - even when life gets busy - and her favorite tools to help you streamline your content creation process. Whether you want to attract more clients, diversify your income, grow your brand, or finally get consistent with your content, this planning process will help you start 2026 strong and stay ahead all year long. š What Youāll Learn: ā¢ Why āwait and seeā is the worst planning strategy ā¢ How to set 2026 revenue & business goals that align with your life ā¢ The power of choosing monthly themes for easier content creation ā¢ How to build pillar content that feeds all your platforms ā¢ The simplest batching routine to stay consistent ā¢ A bonus mindset shift to protect your content schedule If youāre ready to get intentional about 2026 - this video is your roadmap. š Resources: š Join the #GetSocialSmart Academy: https://katielance.com/academy š Download my free content grid: https://katielance.com/contentgrid š Purchase my 18-month social media planner on Amazon: https://www.amazon.com/GetSocialSmart-18-Month-Social-Planner-Estate/dp/B0D7SBKJ8T/ šŗ Subscribe to my channel: https://www.youtube.com/@KatieLance/ ā¤ļø Let's connect! https://www.instagram.com/katielance/ šAdditional videos to watch: ā¶ļøHow One Big Idea Can Fuel a Month of Content: https://www.youtube.com/watch?v=R2boolOa-pU ā¶ļøThe One Thing AI Can Not Do: https://www.youtube.com/watch?v=SsoOSPl02fU ā¶ļø You Are Not Too Old and It's Not Too Late: https://www.youtube.com/watch?v=37HuLvrjPEg 00:00 Introduction: Planning for Success in 2026 00:10 The Importance of Early Planning 00:42 Setting Business Goals for 2026 01:23 Creating a 12-Month Marketing Plan 02:10 Developing Pillar Content 02:57 Scheduling and Consistency in Content Creation 03:44 Bonus Tips and Final Thoughts #GetSocialSmart #SocialMediaTips #MarketingPlan #YouTubeForRealtors #EntrepreneurLife
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02:17
Start 2026 Ahead: Your Simple Step-By-Step Content Planning Blueprint
This video is a clip from my keynote at the ERA Convention, where I shared one of my favorite strategies for simplifying your content - the One Big Idea approach. So many Realtors feel overwhelmed trying to post on every platform, every day. But when you shift from chasing leads to attracting business, everything changes. And it starts with one core theme each month - your āhubā - and then creating smaller āspokeā pieces of content around it. In this clip, I break down: ā¢ Why attracting business is better than chasing leads ā¢ How the hub-and-spoke approach works (Disneyland style!) ā¢ How we turned one theme into YouTube videos, Reels, Stories, TikToks, live trainings, and a podcast ā¢ How Realtors can map out 12 months of content using 12 big ideas ā¢ Examples of monthly themes you can start using right away Helpful Links ā Freebies: https://katielance.com/freebies š #GetSocialSmart Academy: https://katielance.com/academy š¤ Book Katie to Speak: https://katielance.com/speaking šø Connect on Instagram: https://instagram.com/katielance Timestamps: 00:00 Introduction: Attracting Business vs. Chasing Leads 00:09 The One Big Idea Strategy 00:41 Content Creation Example: Canva for Real Estate 01:24 Applying the Strategy to Real Estate 01:39 12 Big Ideas for Real Estate Content If youād like the free content grid I referenced during the keynote, you can grab it here: https://www.katielance.com/contentgrid #RealEstateMarketing #ContentStrategy #RealtorTips #KatieLance #ERAConvention
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00:49
How One Big Idea Can Fuel a Month of Content | Keynote Speaker, Katie Lance
Youāre not too old. Itās not too late. And yes - the opportunity to stand out has never been better. In this video, Iām talking about what I call the āsea of samenessā in real estate - when every post, pumpkin photo, and āhappy holidayā image starts to look exactly the same. The truth? Most Realtors today are invisible because theyāre blending in. Hereās how to fix that: š” Be the lighthouse - share your voice, your stories, and your opinions š” Stop posting what everyone else is posting š” Lead with connection and consistency instead of perfection Remember: thereās only one you, and thatās your superpower āØ You donāt need to be the loudest or the youngest ā you just need to show up with heart. šÆ Want to learn how to take your content from good to great? Join me inside the #GetSocialSmart Academy - where I teach real estate pros how to show up authentically online and build a business that lasts. A big thanks to Realty ONE Group for inviting me to be one of their keynote speakers for ROG Talks. This clip is from their event. š¤ Looking for a speaker for your event? Connect with me here: https://katielance.com/speaking Additional resources: āļø #GetSocialSmart Academy: https://www.katielance.com/academy āļø Digital Store: https://www.katielance.com/digital-shop āļø Free Resources: https://www.katielance.com/freebies āļø Let's Connect: https://www.instagram.com/katielance/ āļø Subscribe: https://www.youtube.com/@KatieLance 00:00 Introduction: Embrace Your Unique Opportunity 00:02 The Sea of Sameness in Real Estate Marketing 00:30 Be a Lighthouse: Stand Out in Real Estate 00:37 The Reality of Being Invisible in Real Estate #GetSocialSmart #RealEstateMarketing #StandOut #BeTheLighthouse #RealEstateTips #KatieLance #AuthenticMarketing
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02:44
Youāre Not Too Old and Itās Not Too Late to Stand Out | Katie Lance, Keynote Speaker
If youāre spending more than 30 minutes editing a videoā¦ youāre doing it wrong! In this video, Iām sharing how AI tools can help you edit faster, repurpose smarter, and get your content out quicker ā without losing the human touch. Youāll learn: š” The best AI tools for editing videos fast (Descript, Opus Clip, Captions.ai, Canva, CapCut) š” How to repurpose one video into Reels, carousels, emails, and more š” My exact workflow for editing with AI while keeping your voice authentic š” Why ādone is better than perfectā when it comes to content creation Tools Mentioned: šÆDescript šÆOpus Clip šÆ Captions.ai šÆ Canva šÆ CapCut 00:00 Introduction: Editing Videos with AI 00:05 Choosing the Right AI Tools 00:25 Tips and Tricks for Faster Editing 00:30 Creating and Repurposing Content 01:20 Maximizing Efficiency with AI 02:05 Be Hands-On with Your Content 02:32 Engage and Share Your Experience 02:39 Conclusion and Call to Action āØ Remember: AI can help you work smarter - but it canāt replace you. Show up, share your opinion, and let these tools handle the rest. š Additional Resources š” Join the #GetSocialSmart Academy: https://katielance.com/academy š¤ Book Katie to Speak: https://katielance.com/speaking š Explore Free Resources: https://katielance.com/freebies What AI tools are you using? Comment below! #GetSocialSmart #RealEstateMarketing #AIVideoEditing #Descript #CapCut #CanvaAI #VideoTips #WorkSmarterNotHarder
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01:48
Edit Videos in Minutes with AI (Stop Wasting Hours!)
Are you holding back from creating video content because you donāt like how you look or sound? Youāre not alone -but itās time to get over it! In this video, Katie Lance shares her honest advice on how to overcome camera fear, build your confidence, and take your real estate content from good to great. Learn why consistency beats perfection, how to make video a habit, and simple tips to look and sound your best on camera. Youāll also hear Katieās practical advice for standing out in a crowded content world - plus her #1 tip to hook your audience (hint: stop starting your videos with an intro!). Whether youāre brand new to video or already posting regularly, this training will help you show up with confidence and create authentic, engaging content that connects with your audience. š Additional Resources: š” Join the #GetSocialSmart Academy: https://katielance.com/academy š Watch more trainings: https://youtube.com/katielance š Grab your 18-Month Social Media Planner: https://www.katielance.com/digital-shop š¤ Book Katie to Speak: https://katielance.com/speaking āØ Free Resources: https://katielance.com/freebies āļøLet's Connect: https://www.instagram.com/katielance 00:00 Creating Consistent Content 00:15 From Good to Great: Enhancing Your Content 00:32 The Learning Curve of Content Creation 01:10 Practical Tips for Better Content 01:28 Engaging Your Audience Effectively A big thanks to the Naples Board of Realtors (NABOR) for inviting me to be one of their keynote speakers for their symposium. This clip is from their event. š¤ Looking for a speaker for your event? Connect with me here: https://katielance.com/speaking āļøSubscribe: https://www.youtube.com/katielanceconsulting #GetSocialSmart #VideoMarketing #RealEstateTips #KatieLance #ContentStrategy #RealtorMarketing #OnCameraConfidence #SocialMediaForRealtors #VideoConfidence #ContentCreation
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02:57
From Camera-Shy to Confident: Creating Great Real Estate Content | Keynote Speaker, Katie Lance
Want your real estate videos to get more comments, clicks, and clients? In this video, I share my top tips for creating videos that spark curiosity - whether itās a listing video, open house promo, or end-of-month recap. Youāll learn: - Why your listing video shouldnāt share every single detail - How to balance educational vs. promotional content - What types of videos generate the most engagement (spoiler: itās not always listings!) - How to create quick and relatable monthly recap videos that mix business and life - Why ātalking about real estate without talking about real estateā works so well Whether youāre a Realtor, broker, or content creator, these tips will help you show up consistently, build trust, and create videos people actually want to watch. š” Want more help creating great content? š Join the #GetSocialSmart Academy: https://katielance.com/academy š„ Watch more video tips: https://www.youtube.com/@KatieLance š Download free resources: https://katielance.com/freebies š Timestamps 00:00 ā Why you donāt need to share every detail in listing videos 00:35 ā The real goal of a great listing video: curiosity 01:00 ā Content buckets: educational vs promotional 01:40 ā Creative ways to promote listings, events, and community content 02:20 ā Why monthly recap videos build engagement and relatability 03:15 ā Balancing personal and business content 04:10 ā Using your calendar to stay consistent 04:45 ā Real examples from Katieās June recap 05:40 ā Why showing your real life builds trust A big thanks to the Naples Board of Realtors (NABOR) for inviting me to be one of their keynote speakers for their symposium. This clip is from their event. š¤ Looking for a speaker for your event? Connect with me here: https://katielance.com/speaking #GetSocialSmart #RealEstateMarketing #VideoTips #RealtorLife #SocialMediaForRealtors #ContentMarketing #ListingVideos #CapCutTips #RealEstateVideo #KatieLance
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01:16
How to Create Real Estate Videos That Spark Curiosity and Engagement | Katie Lance, Keynote Speaker
Are you still waiting for the āperfectā time to start creating video content? The truth is, in todayās AI-driven world, showing up consistently on video isnāt optional - itās essential if you want to attract leads and grow your real estate business. In this video, keynote speaker, Katie Lance shares why producing lots of videos is the secret to building trust, generating referrals from people youāve never met, and positioning yourself as the go-to expert in your market. Learn how to prioritize content creation, repurpose one big idea into multiple pieces of content, and start attracting business instead of chasing it. Whether youāre a seasoned agent or just getting started, this video will inspire you to lean into who you are, show up authentically, and make video a key part of your lead-generation strategy. 00:00 The Importance of Consistent Video Content 00:13 The Unique Value of Personal Presence 00:29 Embracing Your Authentic Self 00:43 Attracting Business Through Content 00:58 The Disneyland Content Strategy A big thanks to the Naples Board of Realtors (NABOR) for inviting me to be one of their keynote speakers for their symposium. This clip is from their event. š¤ Looking for a speaker for your event? Connect with me here: https://katielance.com/speaking Additional resources: āļø #GetSocialSmart Academy: https://www.katielance.com/academy āļø Digital Store: https://www.katielance.com/digital-shop āļø Free Resources: https://www.katielance.com/freebies āļø Let's Connect: https://www.instagram.com/katielance āļø Subscribe: https://www.youtube.com/katielanceconsulting #YouTubeGrowth, #StoryDrivenMarketing, #LeadWithValue, #CreateWithPurpose, #GetSocialSmart, #AuthenticContent, #YouTubeStrategy, #ContentMarketing, #AttractDontChase, #PersonalBranding, #ConsistentContent, #HubAndSpoke, #AIandHumanity, and #DigitalPresence
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00:35
How to Attract More Real Estate Clients with Video (Not Chase Leads!) | Keynote Speaker, Katie Lance
In this episode, we explore the importance of maintaining your personal voice in social media and content creation, especially in the real estate industry. Discover why outsourcing your voice completely can be detrimental and how involving yourself can lead to better relationship-building with clients. 00:00 Introduction: Social Media as a Dinner Party 00:04 The Importance of Personal Voice in Content Creation 00:21 Balancing Help and Personal Connection 00:30 Maintaining Authentic Relationships in Real Estate A big thanks to the Naples Board of Realtors (NABOR) for inviting me to be one of their keynote speakers for their symposium. This clip is from their event. š¤ Looking for a speaker for your event? Connect with me here: https://katielance.com/speaking Additional resources: āļø #GetSocialSmart Academy: https://www.katielance.com/academy āļø Digital Store: https://www.katielance.com/digital-shop āļø Free Resources: https://www.katielance.com/freebies āļø Let's Connect: https://www.instagram.com/katielance āļø Subscribe: https://www.youtube.com/katielanceconsulting
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